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Re: Sponsorship

Tony Lashmar wrote:

> Hi all...............
>
> I hope that this topic starts a good thread to help brass bands all around
> the world.
>
> It is well known that quite a lot of UK bands have corporate sponsorship.
> It is also fairly well known that quite a lot of NZ and European bands have
> sponsorship.  I have noticed that even though the brass banding in the US
> is quite young compared to UK, NZ and Australia, that some US bands have
> sponsorship too. Yet.........Only 1 A grade band in Australia that I know
> of has sponsorship (Midland Brick. WA.) and the majority of bands hardly
> ever see them any way due to the fact the are in Western Australia.  Many a
> time have Aussie bands tried to obtain a sponsorship and in 99.99% of cases
> they are rejected.
>
> What I want to know is..........................
>      1)      Why do companies sponsor Brass Bands!! ???(from their point of view)
>
Mainly publicity I guess Tony. BNFL received a good image from their time - not
just in UK either. However, I suppose there always needs to be someone in 'the
company' who is interested in bands.

> 2)      What do bands offer to companies to close a sponsorship deal?

Concerts, engagements for company functions. Advertising.

> 3)      Approximately how much support from companies do bands ask for and how
> much should they	expect to get?

Mmmmm.....varies greatly. Could be anything up to around 100k GBP I gues. The best
current sponsors I think are JJB and YBS.

> 4)      Do companies sponsor bands based on contest success, reputation, amount
> of public       concerts, or other.............

General standard I suppose. It's not all about contest successes but they are
interested in 'good' bands obviously.

> 5)      Do companies genrally seek out bands or do bands apply for sponsorship?

Bands apply.

> Many Australian A grade bands are competing at National level with quite a
> lot of old Imperial, Regent or student instruments that bands just can't
> afford to replace with modern professional quality ones.  I hear stories of
> top Championship section bands occasionaly getting complete sets of new
> instruments (fact or fiction....you tell me?????).

Lot's have done recently due to National Lottery handouts.

> Very few bands own a
> GOOD set of timpani and many bands are still using old marching bass drums
> instead of concert bass drums.  I might also add....how many Aussie bands
> have the luxury of owning a set of tubular bells and a marimba.

Pass.

> I'm not trying to cry poor here....as a matter of fact...my band (Brisbane
> XLCR) has quite a lot of excellent instruments (except for timps) but
> without sponsorship of any kind we have to replace and upgrade at a very
> slow pace.........
>
> I ask anyone who has any ideas or info please comment as I believe that
> sponsorship is a key factor to the success and quality of many bands
> (though not the only factor of course).

Good luck in finding one!

Monkey


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