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Re: Sponsorship



On Wed, 29 Oct 1997, Tony Lashmar wrote:

> Hi all...............
> 
> I hope that this topic starts a good thread to help brass bands all around
> the world.
> 
> It is well known that quite a lot of UK bands have corporate sponsorship. 
> It is also fairly well known that quite a lot of NZ and European bands have
> sponsorship.  I have noticed that even though the brass banding in the US
> is quite young compared to UK, NZ and Australia, that some US bands have
> sponsorship too. Yet.........Only 1 A grade band in Australia that I know
> of has sponsorship (Midland Brick. WA.) and the majority of bands hardly
> ever see them any way due to the fact the are in Western Australia.  Many a
> time have Aussie bands tried to obtain a sponsorship and in 99.99% of cases
> they are rejected.
> 
> What I want to know is..........................
> 
> 1) Why do companies sponsor Brass Bands!! ???(from their point of view)

I think it's a tax dodge :)
The company can work things so that in effect it loses no money, and still
gets promotion.

> 
> 2) What do bands offer to companies to close a sponsorship deal?

Visibility?

> 3) Approximately how much support from companies do bands ask for and how
> much should they expect to get?

I think this varies wildly, and it's not all cash in hand - you hear
stories of jobs provided when new players join the band, that sort of
thing.

> 4)	Do companies sponsor bands based on contest success, reputation, amount
> of public concerts, or other.............
>
> 5)	Do companies genrally seek out bands or do bands apply for sponsorship? 

Notice how the visibility of the companies compares to the standard of the
band, big name bands having well know sponsors, while the local 4th
section band is sponsored by a local businessman.  This answers the
previous question in a way, local sponsorship at a low amount does promote
the company if the band is busy in a small area.
> 
> Many Australian A grade bands are competing at National level with quite a
> lot of old Imperial, Regent or student instruments that bands just can't
> afford to replace with modern professional quality ones.  I hear stories of
> top Championship section bands occasionaly getting complete sets of new
> instruments (fact or fiction....you tell me?????).  Very few bands own a

These days, I think bands apply to the National Lottery for grants, you
see a couple of such stories in the Bandsman each week.

> GOOD set of timpani and many bands are still using old marching bass drums
> instead of concert bass drums.  I might also add....how many Aussie bands
> have the luxury of owning a set of tubular bells and a marimba.
> 
> I'm not trying to cry poor here....as a matter of fact...my band (Brisbane
> XLCR) has quite a lot of excellent instruments (except for timps) but
> without sponsorship of any kind we have to replace and upgrade at a very
> slow pace.........
> 
> I ask anyone who has any ideas or info please comment as I believe that
> sponsorship is a key factor to the success and quality of many bands
> (though not the only factor of course).
> 
> Thanks in advance.
> 
> Tony
> Associate Principal Cornet
> Brisbane Excelsior Brass Band
> Queensland, Australia
> 
> 
> Tony Lashmar & Christine Abraham
> Loganlea, Queensland
> AUSTRALIA
> trumpet@xxxxxxxxxxx
> 
> 
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-- 
  Alastair Wheeler
  Euphonium & Trombone			   Fundamental Brass
  Bass Trombone			  City of Oxford Brass Band
  Alastair.Wheeler@xxxxxxxxxxxx   http://users.ox.ac.uk/~newc0349/
  "I am following my fish"


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